Paid Media Marketing (PPC)

Supercharge your brandโ€™s growth with our paid media package

Custom motorcycle rider - paid media - Unsplash | best digital marketing - London, Bristol and Bath marketing agency

Is your brand struggling to achieve the growth you desire?

Welcome to our adventurous London, Bath and Bristol Digital Marketing Agency a premier paid media agency where your brand's voice is not just heard, but resonates across the digital landscape. Our team of seasoned strategists and creative maestros specialize in crafting bespoke advertising campaigns that cut through the noise, delivering your message directly to the heart of your target audience. With a data-driven approach, cutting-edge technology, and an insatiable appetite for results, we transform your advertising budget into a powerful investment. Partner with us, and let's turn clicks into customers, impressions into impact, and media spend into measurable success.

IN THIS ARTICLE:

Paid Media Solutions

Supercharged car engine - Photo by David S | best digital marketing - London, Bristol and Bath marketing agency

Photo by David S

Our comprehensive Paid Media package is meticulously crafted to turbocharge revenue growth for your e-commerce business, with a keen focus on the unique needs of D2C lifestyle brands. We leverage strategic partnerships with industry-leading platforms and employ custom growth strategies tailored to the nuances of your brand's identity and market position. Our commitment goes beyond campaigns; we strive to cultivate strong, lasting relationships with our clients, ensuring we're aligned with your vision every step of the way.

Confronting the complexities of the ever-evolving paid media landscape can be overwhelming, especially when past investments haven't yielded the scaling effect you were aiming for. We understand the distinctive challenges D2C lifestyle brands encounter, and that comprehension is embedded in the very fabric of our Paid Media solutions. By harnessing our team's expansive expertise in Google Ads, Facebook Paid media, and other pivotal advertising platforms, we're not just setting your brand on a growth trajectoryโ€”we're committed to launching it towards sustainable success and a dominant online presence.

Our Paid Media Package

Iphone with paid marketing social media post - Photo by Lance Reis | best digital marketing - London, Bristol and Bath marketing agency

Photo by Lance Reis

Expertise and Partner Development

At the core of our services lies a commitment to providing exhaustive support and development for our partners. We go above and beyond to bolster the expertise of your internal teams, delivering bespoke training, tools, and insights that are crucial for maintaining operational excellence. By investing in your team's growth, we lay a solid foundation for sustained operational success, ensuring that your business is well-equipped to handle the dynamic challenges of the digital marketplace.

Result-Driven Collaboration

At the core of our services lies a commitment to providing exhaustive support and development for our partners. We go above and beyond to bolster the expertise of your internal teams, delivering bespoke training, tools, and insights that are crucial for maintaining operational excellence. By investing in your team's growth, we lay a solid foundation for sustained operational success, ensuring that your business is well-equipped to handle the dynamic challenges of the digital marketplace.

Strategies for Lasting Growth

Our strategic approach is not limited to short-term gains; instead, we emphasize sustainable growth that contributes to the lasting value and equity of your brand. By identifying and capitalizing on long-term opportunities, we ensure that our strategies aren't just effective in the present but are also adaptable and resilient to future market shifts. This forward-thinking mindset allows us to build robust foundations for your brand's enduring prominence and profitability.

Local Expertise for Global Success

Leveraging an intimate understanding of the UK market, our team of paid media virtuosos crafts strategies that are not only locally relevant but globally scalable. We recognize the unique challenges and opportunities presented by different markets and tailor our media plans to align with your specific business objectives. Whether you're looking to strengthen your domestic presence or expand your reach internationally, our localized expertise is your gateway to global success.

Specialized E-commerce Services

Advanced Product Feed Optimization and Testing

  • Custom-tailored product listings to improve visibility and engagement

  • Rigorous A/B testing to refine product presentation and performance

Google Ads Management Tailored for E-commerce

  • Strategically crafted campaigns designed to increase conversions

  • Continuous optimization for maximizing return on ad spend (ROAS)

Mastery in Managing Paid Shopping Initiatives

  • Expert handling of shopping ads to highlight product features

  • Tactical bidding strategies to dominate in a competitive space

Optimized Stock Trading Solutions

  • Smart inventory management to align with market demands

  • Reduction of overstock and stockouts to maintain cost efficiency

Dynamic Video & Display Paid Advertising

  • Engaging, high-quality video content that captures brand essence

  • Eye-catching display ads placed strategically for maximum impact

Specialized Content Creation Services

  • Creation of unique, brand-aligned content to drive e-commerce growth

  • Multimedia content strategies that enhance user experience and conversion rates

Benefits of our Paid Media Package

Paid media working on laptop in a cafรฉ - Photo by Tim Gouw | best digital marketing - London, Bristol and Bath marketing agency

Photo by Tim Gouw

Significant Revenue Upsurge with Sustainable Growth Strategy

  • Experience a substantial boost in sales through data-driven paid media campaigns.

  • Benefit from long-term growth strategies that maintain momentum and build your brand's value over time.

Dedicated Account Manager for Personalized Service

  • Enjoy the luxury of having a personal account manager who provides regular updates on campaign performance and strategic improvements.

  • Benefit from expert guidance tailored to your brand's unique needs and objectives.

Expert Conversion Tracking Assistance and Reviews

  • Receive specialized support in setting up and reviewing conversion tracking to ensure accurate measurement of campaign efficacy.

  • Utilize insights from conversion data to optimize campaigns for better return on investment.

Unwavering Transparency and Ethical Partnership Management

  • Trust in a partnership that values transparency at every step, from budget allocation to performance reporting.

  • Experience ethical management practices that honor your brand's integrity and our mutual objectives.

Real-Time Dashboard for Comprehensive Activity Monitoring

  • Gain access to a real-time dashboard offering an at-a-glance view of all your paid media activities.

  • Make informed decisions with up-to-date data on campaign performance, spend, and more.

Strategic Focus on Lasting Brand Success and Equity:

  • Embrace a strategic approach designed to not just meet immediate goals but also enhance your brand's long-term market position.

  • Secure the future of your brand with strategies that promote enduring success and steadily increase brand equity.

Proven Success in Performance Marketing

Paid media woman with plats workout - Photo by Jacob Diehl Gouw | best digital marketing - London, Bristol and Bath marketing agency

Photo by Jacob Diehl

We understand the hesitation that comes with partnering with an external team. Our Digital Marketing Agency is dedicated to fostering trust through clear communication, focusing on your brand's long-term achievements, and maintaining the integrity of your brand.

We place great importance on forming solid, cooperative partnerships. At our Paid Media Agency, your success is our priority, and we are committed to guiding you through every step necessary to fulfill your growth objectives.

Notable Achievements

We take pride in our remarkable achievements and the industry recognition we have received. Moreover, our innovative approach and exceptional results have led us to be named finalists for the Disruptor Award at the Drapers Awards in both 2022 and 2023. Additionally, we are proud winners of a Creative Bath Award in 2023.

Industry Expertise

Throughout our history, we have forged successful partnerships with renowned companies across various sectors, including D2C, fashion, adventure, outdoor, automotive, and retail. A roster including Land Rover, Bentley, Ralph Lauren, John Lewis, Truffle Shuffle, Cotswold Outdoor, Billabong, and Surfstitch.

"Building a mission and building a business go hand in hand." Emily Weiss

Ignite Your Brand's Expansion Now. Connect with us here to discover how our Performance Marketing package can act as a springboard to sustainable and rapid growth for your brand.

FAQ

What are the benefits of using a paid media agency?

Using a paid media agency offers several benefits, including:

  • Expertise and experience: Agencies have specialized knowledge and experience in managing paid advertising campaigns across various platforms.

  • Time and resource efficiency: Outsourcing to a paid media agency allows businesses to focus on core operations while leveraging the expertise of professionals.

  • Access to advanced tools and technologies: Paid media agencies often have access to advanced advertising tools, analytics platforms, and audience targeting capabilities that may be costly for individual businesses to acquire.

  • Scalability: Agencies can adapt to the changing needs of businesses and scale paid media efforts based on performance and goals.

  • Performance tracking and reporting: Paid media agencies provide regular reporting and analysis of key performance indicators, helping businesses understand the impact of their advertising efforts.

What services does a paid media agency typically offer?

Paid media agencies offer a range of services, including pay-per-click (PPC) advertising management, display advertising, social media advertising, retargeting campaigns, audience targeting, ad creative development, landing page optimization, ad performance analysis, and ongoing campaign management.

How can a paid media agency help improve my online visibility and reach?

A paid media agency can help improve online visibility and reach by implementing targeted advertising strategies across various digital channels. This may include search engine marketing (SEM), display advertising on relevant websites, social media advertising to engage specific audiences, and retargeting campaigns to re-engage potential customers.

Can a paid media agency assist with developing ad creatives and campaign strategies?

Yes, many paid media agencies offer ad creative development services, including designing compelling visuals, writing persuasive ad copy, developing strategic campaign plans, and implementing A/B testing to optimize ad performance and conversion rates.

How can a paid media agency help businesses maximize the effectiveness of their ad spend?

A paid media agency can help businesses maximize the effectiveness of their ad spend by conducting thorough audience targeting, optimizing bidding strategies, improving ad relevance and quality scores, identifying high-performing keywords and placements, and continuously monitoring and adjusting campaigns based on performance data.

What level of involvement is expected from my business when working with a paid media agency?

The level of involvement required from your business when working with a paid media agency may vary based on the scope of services and your specific needs. Generally, businesses are expected to provide insights into their industry, target audience, products or services, and collaborate closely with the agency to align advertising efforts with business goals. Open communication and feedback are essential for successful collaboration.

Can a paid media agency help with tracking and measuring the success of advertising campaigns?

Yes, paid media agencies specialize in tracking and measuring the success of advertising campaigns using key performance indicators (KPIs) such as click-through rates (CTR), conversion rates, return on ad spend (ROAS), cost per acquisition (CPA), and other relevant metrics. They provide regular reporting and analysis of campaign performance to measure success and optimize strategies.

What are the costs associated with hiring a paid media agency?

The costs associated with hiring a paid media agency vary based on factors such as the scope of services, the agency's expertise and reputation, the specific needs of your business, and the pricing model (e.g., monthly retainer fee or project-based pricing). It's important to discuss pricing and payment structures with potential agencies to ensure alignment with your budget and expectations.

Can a paid media agency assist with retargeting and remarketing strategies?

Yes, many paid media agencies offer retargeting and remarketing strategies to re-engage website visitors who have shown interest in products or services. This may include dynamic product ads, personalized messaging, and strategic placements to drive conversions from previous website visitors.

How will a paid media agency stay updated on industry trends and changes in digital advertising platforms?

Reputable paid media agencies prioritize ongoing education, training, and staying abreast of industry trends and changes in digital advertising platforms. They may have partnerships with major platforms like Google or Facebook, participate in industry events and conferences, invest in employee certifications, and collaborate with industry experts to ensure they are equipped to deliver effective strategies based on the latest best practices.

Need to scale at pace?

  1. Pay-Per-Click Advertising (PPC)

  2. Social Media Marketing

  3. Digital PR and Influencer Marketing

  4. E-commerce and Marketplace Solutions

  5. Direct-to-Consumer (D2C) Strategy

  6. Email Marketing Campaigns

  7. Content Marketing and Strategy

  8. Branding and Identity Design

  9. Website Design and Development

  10. Search Engine Optimization (SEO)

  11. Analytics and Conversion Rate Optimization

  12. Content Production

  13. Creative Direction

  14. Innovation Strategy

  15. Digital Transformation

  16. Full Profit and Loss (P&L) Modeling

  17. Trade Planning and Management

CONTACT US TO EXPLORE MORE